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There has been a lot of buzz about Facebook beating Google on daily searches, and by now I hope you have had the chance to create your Facebook business page and are working on adding more fans each day.
There is another place that you need to "claim" and that is you Google Places Page. Google is still a big player as we all know and plays a important role in your business. If you are a local or a brick and mortar business, I recommend that you go grab your free business page today.
Here is some great information from Google about the places page.
A Google Place Page is a webpage for every place in the world, organizing all the relevant information about it. By every place, we really mean *every* place there are Place Pages for businesses, points of interest, transit stations, neighborhoods, landmarks and cities all over the world.
You can get to a Place Page by clicking on "more info" in search results, or by clicking "more info" in the mini-bubble. Now, instead of just getting a slightly bigger bubble, you'll get an entire page of rich details, like photos, videos, a Street View preview, nearby transit, reviews and related websites.
Google and Local Businesses, by the numbers:
More than 4 million business listings on Google claimed by business owners (using the LocalBusinessCenter, now Google Places)
Nearly 2 million listings have been claimed in the United States
20% of searches on Google are related to location
There are 50 million Place Pages
These cover all types of places, ranging from businesses like tailors, restaurants, and optometrists to locations like dog parks, transit stations, and baseball fields.
Place Pages are viewed millions of times each day
We have mailed out Favorite Places window decals to around 200,000 businesses around the United States
And here are the benefits of having a Google Places page:
Reach millions of Google users, quickly and for free, with Google Places:
More people search for businesses online than anywhere else, so it's important to make sure your business listing can be easily found on Google.com and Google Maps. With Google Places, creating a great listing takes just a few minutes and doesnt cost a thing.
Edit your listing and speak for yourself
Your business probably already shows up on Google, but you should still verify your listing and make sure its details are accurate and thorough. Your improvements will start appearing as soon as you verify them through Google Places.
Practical and easy to manage
Your Google listing is an easy way to maintain an online presence even if you dont have a website. You can visit Google Places anytime to edit your information or see how many people have seen and clicked on your listing.
Premium options, all for free
Make your listing really shine with photos and videos; custom categories like your service area, brands you sell and how to find parking; and coupons to encourage customers to make a first-time or repeat purchase.
Signing up for Google Places is really simple
If you own a business, you probably know the basics. You can add extras like photos and descriptions if you have them handy, or come back to add them later.
At the end of the sign-up, Google will ask you to verify your submission by phone or postcard. They do this to make sure that only the right people are able to change any public data about your business.
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